Sana Commerce: B2B webstore with direct Microsoft Dynamics integration

Sana Commerce: B2B webstore with direct Microsoft Dynamics integration

Turn your B2B webstore into a seamless buying experience, fully connected to Microsoft Dynamics 365.

B2B online store with ERP‑integration: Sana Commerce for Microsoft Dynamics 365

When your webstore and ERP are disconnected, teams waste time managing duplicate data, fixing errors, and chasing updates. 

With Sana Commerce, you connect your B2B online store directly to Microsoft Dynamics 365. Your customers and sales team get instant access to current pricing, inventory, and customer-specific terms, without duplicate entry or integration complexity. 

The result is faster processes and a better customer experience. Orders, invoices, and customer data stay in sync in real time, helping you save time, reduce errors, and stay in control. Sana Commerce is a smart choice if you want a secure, scalable way to connect your webstore and ERP. 

How Sana Commerce solves your challenges

Your Challenge
Product Solution
Your Challenge
Duplicate data maintenance between webstore and ERP
Product Solution
Direct integration: Sana Commerce connects your webstore and Microsoft Dynamics so all data stays centralized and up to date.
Your Challenge
Limited visibility into orders and inventory
Product Solution
Real-time synchronization: orders and inventory data stay automatically in sync, giving you full visibility at all times.
Your Challenge
Complex B2B pricing and discount logic
Product Solution
ERP-based pricing logic: customer-specific prices and discounts from Microsoft Dynamics are reflected directly in the webstore.
Your Challenge
High manual effort in customer service
Product Solution
Automated processes: digitize recurring tasks so your team can spend more time helping customers.
Your Challenge
Error-prone interfaces and disconnected processes
Product Solution
Seamless connection: Sana Commerce reduces interface complexity and keeps data flowing reliably across systems.

Features

1.

Direct ERP integration with Microsoft Dynamics 365

Sana Commerce connects your webstore and ERP without middleware, giving you current data and streamlined processes.

2.

Real-time synchronization of pricing, inventory, and orders

Every change in Microsoft Dynamics is instantly reflected in the webstore, and vice versa.

3.

Customer-specific portals and self-service features

Customers can view their orders, invoices, and deliveries directly in the store.

4.

Flexible support for B2B-specific requirements

Sana Commerce supports complex pricing logic, approval workflows, and customer-specific assortments.

5.

Secure, scalable cloud solution

The platform grows with your business and meets modern security standards.

Take a look—here's how the system works in practice

Enlarge Image
B2B store account and role management in Sana Commerce with Microsoft Dynamics 365
Manage B2B store accounts with roles, permissions, and ERP mapping in Sana Commerce.

Manage B2B store accounts with roles, permissions, and ERP mapping in Sana Commerce.

Fully integrated with Microsoft Dynamics 365

Disconnected systems, duplicate maintenance, and outdated data slow down e-commerce. With Sana Commerce, you get a direct integration with Microsoft Dynamics 365. Core business data, from pricing and inventory to customer orders, is managed centrally in your ERP and available in your webstore in real time. 

That means no disconnects, no duplicate data, and no manual exports. Your sales process runs end to end in one connected workflow. You stay agile today and ready to scale tomorrow. 

You get a solution that grows with your business and fits naturally into your Microsoft ecosystem. 

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COSMO CONSULT, your partner for B2B e-commerce with Microsoft Dynamics 365

With COSMO CONSULT, you gain an experienced partner for implementing B2B e-commerce solutions built on Microsoft Dynamics 365. We support you from strategy and planning through implementation, go-live, and ongoing optimization. 

Our experts understand the demands of digital B2B commerce and make sure Sana Commerce is seamlessly integrated into your Microsoft Dynamics 365 environment. We keep both technical requirements and business processes aligned throughout the project. 

From process consulting and technical implementation to training and support, we help you launch a B2B webstore that is reliable, scalable, and built for long-term value across sales, service, and customer experience. 

Book a Consultation

Here's How Our B2B E-Commerce Solution Is Used

-80%

fewer order errors with an ERP-driven webstore

+21%

higher conversion rate in B2B e-commerce

-50%

less administrative sales effort through self-service

+30%

faster order entry

-25 – 40 %

lower integration and maintenance effort

Current awards

6x Microsoft Solutions Partner
Awarded Microsoft’s highest quality seal in all categories.

6x Microsoft Solutions Partner

Awarded Microsoft’s highest quality seal in all categories.

Ranked among the top 1% of Microsoft partners worldwide every year since 2014.

Microsoft Dynamics Inner Circle

Ranked among the top 1% of Microsoft partners worldwide every year since 2014.

Among the top 0.4% of all employers in Germany.

Top employer

Among the top 0.4% of all employers in Germany.

Leading data and analytics partner: 11× Leader, multiple #1 rankings, and a 100% recommendation rate.

BARC Study 2026

Leading data and analytics partner: 11× Leader, multiple #1 rankings, and a 100% recommendation rate.

Current memberships

Research and expertise network for retail and E-commerce.

EHI Retail Institute

Research and expertise network for retail and E-commerce.

Network for international standards in retail and e-commerce.

GS1 Solution Partner

Network for international standards in retail and e-commerce.

Advocacy group for the online and mail-order retail sector in Switzerland.

Handelsverband Association de Commerce Swiss

Advocacy group for the online and mail-order retail sector in Switzerland.

A community for e-commerce research, trends, and networking in the retail industry.

ECC

A community for e-commerce research, trends, and networking in the retail industry.

These companies already use our software successfully

Frequently Asked Questions

Your expert for Sana Commerce and Microsoft Dynamics 365

Ramsis Awad is a Solution Architect focused on e-commerce, digital transformation, and AI. He helps companies modernize digital commerce and successfully implement Sana Commerce with Microsoft Dynamics 365 and COSMO CONSULT. 

Talk to an expert

Ramsis Awad

Solution Consultant & Business Development Manager Commerce

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