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CRM software for discrete manufacturing industry
The requirements in discrete manufacturing include anything from sales of new machinery and plants through to fault and repair services and complex lifecycle management concepts. Important aspects are, above all, the optimisation of sales and service, the harmonization of business processes as well as the growing internationality. Our smart cc|crm discrete manufacturing solution based on Microsoft Dynamics 365 leads to process optimisations and efficiency increases in nationally and internationally operating companies.
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The advantages of a specialised CRM solution
Banking on the right deals
cc|crm discrete manufacturing rates the prospects of existing sales opportunities. If the opportunity is promising, the software supports the quotation process. It automatically considers product prices, bundles and other empirical values from past projects. Consequently, your sales does not lose time with processes which probably will not succeed anyway.
More service = higher customer satisfaction
Using the right software, your employees learn from the past for the future: For example, if spare parts of a machine or plant must be exchanged. If you act in time, it is possible to avoid downtime at the customer’s. Should there still be any unpredictable faults, the mobile CRM app supports your service technicians: You can use it to send photos of defective parts to the headquarters, study video repair instructions or search the machine history with all installed parts on site.
Say goodbye to the shotgun approach
With cc|crm discrete manufacturing, you address prospects personally and target-group oriented from the outset. Mass mailings are a matter of the past: Campaigns are tailored to specific industries, job titles, business sizes or other relevant characteristics. You can fully map, measure and evaluate your projects. With optional add-on modules, marketing operations such as website, tracking, campaign automation, newsletter distribution and event management can be controlled much more efficiently. This way, you can bring your company to mind over and over again without deterring customers and prospects with standardised advertising measures.
If need be also offline
Microsoft Dynamics 365 also works without Internet connection. Through the CRM integration into Microsoft Outlook, service technicians can change appointments, write reports or collect customer information offline. This is especially useful if you do not have Internet access on the road or on site. As soon as your employees can access Wi-Fi or a mobile Internet connection, the data collected offline is synchronized with the CRM server.
Details on the solution
cc|crm discrete manufacturing supports you from lead generation through to the service case – and gives you a better overview of your customer data. You benefit from
increasing service quality: the service technician directly takes photos of broken machines/plants and their spare parts, correctly orders parts and registers this in the history
target group-specific communication with prospects: marketing campaigns can be tailored exactly to potential customers and other data stored in the CRM
tracking and evaluation of marketing activities: campaigns, website, e-mail distributions are documented uninterruptedly and remain transparent in the long run
objective sales opportunity assessment with the seamlessly integrated cc|crm salesup add-on module
you see the complete contact, product and service history of your customers at a glance
improved and quick quotation preparation: Benefit from direct access to current prices and product bundles thanks to direct integration into the ERP system.
Does this sound interesting?
Together, we will find the right concept for your individual CRM requirements. You may also be interested in one of our CRM add-ons, collaboration solutions such as SharePoint or Business Intelligence.
We look forward to you contacting us by phone or e-mail so that we can work out together how to make more of your business with COSMO CONSULT.
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