Penélope CAD

Commercial management at a glance with Dynamics 365 for Sales

 “There has been a clear improvement. Nowadays, we are much more efficient when it comes to client tracking and client contact. There are things which can make everyday life much easier."

Mateu Iglesias, Sales Manager Penélope CAD

Company Profile

Informática Textil, the company that developed the Penélope CAD software, has more than 30 years of history and has clearly been setting standards for the textile industry. Based in Barcelona and represented in several countries, the company aims to gain the trust of its customers with the best graphic software in the world for the textile industry.

Penelope CAD provides all the necessary tools for the creation, design, production and simulation of all types of woven material. The software includes several tools that make daily tasks easier, allowing designers to concentrate on their creations, strengthening their creativity, increasing their efficiency and reducing the time needed to introduce colors, threads, ligaments and technical data.

The hyper-realistic simulation of threads not only allows for faster decision making when a new collection is created - it also reduces the notoriously high sample production costs. This saves companies a lot of time and money.

Penelope CAD contains and manages all the technical information needed for the elaboration of designs, from estimating future needs and completing a data sheet to obtaining the communication files for the productive machines.

The challenge

Mateu Iglesias, Sales Manager of Penélope CAD affirms: "We faced a moment of growth which required a greater control over clients, opportunities and how to close them efficiently, but our system was not standardized. One of the greatest advantages of our CAD is the integration into other systems, particularly ERPs and PLMs.  For this reason, it made complete sense for our company to have a CRM. ”

Selecting the right service provider

Since Penélope was developed in Windows, Microsoft Dynamics 365 for Sales was considered to be the best choice. Once the tool had been selected, the most difficult part began: selecting a provider that would help to adapt it. After evaluating 3 or 4 companies, it was decided to assign the project to COSMO CONSULT.

Results

"The project was very interesting. We really learned a lot. We learned how to work, how to better organize ourselves. There has been a clear improvement. Nowadays, we are much more efficient when it comes to client tracking and client contact. There are things which can make everyday life much easier. When you arrive early in the morning, you just have to open the CRM. And there, right in front of your eyes are your dashboard, objectives, how your colleagues are doing, which opportunities you have, offers to be closed... Commercial management within reach. Nowadays, we can say that we’re very satisfied with the services provided by COSMO CONSULT" stated Mateu Iglesias, Sales Manager of Penélope CAD.

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